Sunbears·Jun 25Preparing for a hotter future in sports: Lessons on heat acclimatisation from Japan, the UK and the…Summers are becoming hotter and hotter and hotter… every year it seems, all across the globe. In this article we looked at how Japan, the…
Sunbears·May 13How modern sports are changing the way we understand painSprains, muscle strains, lower back pain, overuse injuries — various forms of “pain” occur every day in the world of sports. In recent…
Sunbears·Apr 4How athletes can maintain performance through uncertaintyWe are living in a time where uncertainty is no longer occasional; it is ever-present. Social tensions, geopolitical shifts, technological…
Sunbears·Feb 24From coaching to learning: The vision and philosophy behind SunbearsIn this article, we’d like to share the philosophy that sits at the heart of Sunbears, so we spoke with our Founder and CEO, Masatoshi…
Sunbears·Feb 15Winter special: Hot springs and saunas across culturesWinter is nature’s way of telling us to slow down… and warm up.
Sunbears·Dec 24, 2025Reflections of 2025The year 2025 has been a year of strengthening what matters most for us — our foundations, our direction and how we work alongside teams…
Sunbears·Dec 9, 2025Thank you, SPOJAM TAMA 2025!The two days we spent at SPOJAM TAMA 2025 gave us far more than booth traffic, they gave us perspective. As exhibitors, the most valuable…
Sunbears·Nov 21, 2025Beach soccer in Japan: Between passion and potentialUnder the bright coastal sun, we come to realise that beach soccer is more than just a game. Its speed, movement and deeply competitive…
Sunbears·Jul 22, 2025Brain, body and the beauty of asymmetry: Why balanced training is smarter than you thinkLet’s imagine our bodies as mirror-perfect machines — two arms, two legs, same muscles on each side, perfectly symmetrical smiles in…
Sunbears·Jun 9, 2025Strong bones are just the beginning: Calcium and the whole-body equationWhen we hear “calcium”, we tend to picture bones and teeth, right? That makes sense — about 99% of the calcium in our bodies is stored in…
